Advocacy

IFRA North America is the leading voice and advocate for the fragrance industry in the United States and Canada.  We proactively represent the industry before federal and state policy makers and regulators, Canadian authorities, the retailer community, value chain partners, and public interest groups. IFRA North America and its members are increasingly involved in advocacy efforts related to the most vital issues facing the industry today including chemicals management, fragrance safety, consumer communications, and sustainability.

IFRA North America’s advocacy program promotes a public policy environment that fosters business growth for the fragrance industry and their ingredient suppliers. We are committed to advancing the safety and integrity of fragrance creation and scented products through developing a network of advocates and influencers. This is achieved through the use of unique engagement tools in both traditional and nontraditional forms of advocacy supported by individuals at the forefront of the industry with expertise in toxicology, chemistry, regulatory affairs, international trade and transportation, occupational health and safety, and sales and marketing.

In an increasingly challenging legislative and regulatory atmosphere, IFRA North America’s advocacy program is critical to advancing the understanding and appreciation of the diverse and fascinating world of fragrance.